DORIDS / Art Collective

info@dorids.org


2012, Jul–

Grafomaat

Edition Sint Lucas Gent 2012 This installation is the result of a study on the graphic style in the Sint Lucas Institute Ghent. In our research we started with interviewing prominent graphic designers. We destilled graphic characteristics from the interviews and transformed them to variables for a self-programmed generative application. We allowed users to add images and copy-lines to the application. Their additions were transformed by the variables from the interviews. The machine generated up to 6 million different tranformations/posters, which were immediately sent to a giant printer. Every Poster was printed on a roll without incisions. The end result is both a parody and a reproach to content that is generated without the intervention of a designers personality.

Thanks to:
The support from the ProcessingGhent community and from Jan Hespeel (designer @ JanEnRandoald) gave us an extra boost. (pictures by Marijn de Reuse)


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Grafomaat
Grafomaat
Grafomaat
Grafomaat
Grafomaat

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